Campaigns

We design and execute campaigns that inspire, engage, and deliver results. Our campaigns combine storytelling, community growth, media partnerships and digital amplification to move audiences into action.

Creative Direction
Community Growth
Media Partnerships
Paid Amplification

Campaign Case Study: Apartment Dabo 54

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Apartment Dabo 54

18th–20th April 2025 · Woodcreek School, Kamiti Rd

Apartment Dabo 54 was a theatre play by Chombo Cha Sanaa Collective, staged at Woodcreek School. Swipe Rite Management handled the full promotional campaign, combining media partnerships, PR and digital activation to attract strong attendance and visibility.

Campaign Objective

Boost awareness and ticket sales, while positioning Chombo Cha Sanaa as a leading creative collective in Kenyan theatre.

Strategy and Tactics

Teasers with posters and influencer buzz built anticipation. Paid social ads targeted Nairobi audiences. Media outreach secured radio and TV interviews. Onsite capture provided post-event amplification.

Creative Assets

Short trailers, cast spotlights, posters, and behind-the-scenes content were crafted to highlight the play’s satire and bold storytelling.

Results

150K+ impressions
4 sold-out shows
400+ attendees
TV & radio interviews
“Swipe Rite helped us bring Apartment Dabo 54 to a bigger stage. Their campaign turned our story into a conversation.” ~ Chombo Cha Sanaa Lead Producer
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